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Who Is The Miebo Commercial Actress? The Surprising Sportscaster Behind The 'Ohh Yeah' Campaign

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The question of "Who is the Miebo commercial actress?" has become a major search query, and the answer is a surprising one: it’s not a traditional Hollywood actress, but one of the most recognizable faces in American sports broadcasting. As of December 2025, the prominent figurehead for the widespread Bausch + Lomb "MIEBO ohh yeah" campaign is none other than the veteran sportscaster and television personality, Erin Andrews. Her partnership with the pharmaceutical company aims to raise critical awareness for Chronic Dry Eye Disease, a condition that affects millions globally and which the prescription eye drop, Miebo (perfluorohexyloctane ophthalmic solution), is designed to treat. The campaign’s success is largely attributed to her relatable and energetic delivery, making the commercial highly memorable.

The extensive commercial campaign, which launched following the FDA approval of Miebo, features Andrews heavily, utilizing her public profile and credibility to connect with an audience seeking relief from dry eye symptoms. While Erin Andrews is the primary celebrity spokesperson, a second, lesser-known actress, Tracie Frank, has also been credited for her work in various versions of the commercial, often providing the voice-over or appearing in narrative spots that depict the daily struggles of dry eye sufferers. This article will provide a deep dive into the biography of the main spokesperson, Erin Andrews, and shed light on the other key players and the groundbreaking medication she is promoting.

Erin Andrews: Complete Biography and Career Profile

Erin Jill Andrews is one of the most respected and well-known sportscasters and television personalities in the United States. Her career trajectory from a local reporter to a national icon has made her a highly sought-after brand ambassador, including her current role as the face of the Miebo campaign.

  • Full Name: Erin Jill Andrews
  • Date of Birth: May 4, 1978
  • Place of Birth: Lewiston, Maine, U.S.
  • Age (as of Dec 2025): 47 years old
  • Nationality: American
  • Education: University of Florida (B.A. in Telecommunication, 2000)
  • Spouse: Jarret Stoll (Married 2017), a former professional hockey player
  • Primary Career: Sportscaster, Television Personality, Journalist
  • Current Key Role: Lead Sideline Reporter for FOX Sports' NFL coverage
  • Notable Career Highlights:
    • Correspondent for ESPN (2004–2012)
    • Co-host of ABC’s Dancing with the Stars (2014–2020)
    • Host of the first hour of ESPN's College GameDay on ESPNU
    • Lead sideline reporter for FOX Sports' NFL coverage since 2012

The 'MIEBO Ohh Yeah' Campaign and Its Impact

The "MIEBO ohh yeah" campaign, which launched following the FDA approval of the drug in 2023, is a massive marketing effort by Bausch + Lomb to introduce the first and only perfluorohexyloctane ophthalmic solution to the market.

Why Erin Andrews Was Chosen as the Spokesperson

Erin Andrews’ selection as the face of the Miebo campaign was a strategic move by Bausch + Lomb. Her public image is one of high energy, professionalism, and being constantly on the move, often in outdoor, brightly lit, or high-stress environments—all factors that can exacerbate dry eye symptoms. This makes her a credible and relatable figure for sufferers of Chronic Dry Eye Disease (DED).

  • Credibility: As a prominent journalist, her endorsement carries weight and trust.
  • Relatability: Her demanding work schedule and travel make her a perfect example of someone whose eyes are frequently exposed to environmental stress.
  • Campaign Theme: The "ohh yeah" slogan is designed to be catchy and positive, associating the prescription eye drop with a feeling of relief and satisfaction, aligning with Andrews' energetic on-screen persona.

The campaign focuses on educating consumers about DED, which is often caused by excessive tear evaporation due to Meibomian Gland Dysfunction (MGD). Miebo is a novel treatment because it works by reducing tear evaporation at the ocular surface, rather than focusing solely on increasing tear production, offering a new pathway for relief.

The Role of Tracie Frank in the Miebo Commercials

While Erin Andrews is the celebrity star, astute viewers and industry trackers have also identified another professional involved in the campaign: actress Tracie Frank.

Tracie Frank is a working actress and voice-over artist who has been credited for her involvement in the Miebo TV spots. Her role often involves portraying the everyday patient or providing the voice-over narration that guides viewers through the symptoms and the product's benefits.

  • Acting Role: Tracie Frank is listed as an actor and voice-over artist for the Bausch & Lomb: Miebo Oh Yeah campaign.
  • Type of Commercial: She appears in the "Dry Eyes" spot and is noted for her commercial voice-over work.
  • Importance: Her presence ensures that the commercial has a non-celebrity, relatable face for the general public, complementing Andrews' high-profile endorsement. This dual casting strategy is common in major pharmaceutical campaigns to broaden appeal.

Understanding Miebo: The Dry Eye Treatment

To fully appreciate the commercial, it is essential to understand the product being advertised. Miebo is not just another over-the-counter eye drop; it is a prescription medication specifically approved to treat the signs and symptoms of dry eye disease.

Key Facts About Miebo (Perfluorohexyloctane)

Miebo represents a significant advancement in the treatment of DED, particularly for patients whose condition is related to Meibomian Gland Dysfunction (MGD), which is a leading cause of tear evaporation.

  • Active Ingredient: Perfluorohexyloctane ophthalmic solution.
  • Mechanism of Action: Unlike many other dry eye treatments that focus on tear production, Miebo is designed to spread rapidly across the eye's surface, creating a protective layer that helps prevent the evaporation of the natural tear film. This directly addresses the underlying cause of evaporative dry eye.
  • FDA Approval: The drug received FDA approval, making it a fresh and highly relevant topic in eye care advertising.
  • Usage: It is important for patients to remove contact lenses before using Miebo and wait at least 30 minutes before reinserting them, as with many ophthalmic solutions.

The campaign featuring Erin Andrews is a crucial element in Bausch + Lomb's strategy to position Miebo as the go-to prescription for DED. By leveraging a trusted and high-visibility personality, they ensure the medication—and the "MIEBO ohh yeah" message—reaches a vast audience who may be suffering from the constant discomfort of dry, gritty eyes.

In conclusion, while the Miebo commercial may make you curious about the actress, the main star is the renowned sportscaster Erin Andrews, whose energetic personality perfectly embodies the relief the product promises. Her partnership with Bausch + Lomb has successfully cemented the "MIEBO ohh yeah" tagline in the minds of millions, driving awareness for a common but often debilitating eye condition.

Who is the Miebo Commercial Actress? The Surprising Sportscaster Behind the 'Ohh Yeah' Campaign
miebo commercial actress name
miebo commercial actress name

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